Digital Campaign Manager – Collections at M-KOPA – Remote Job
M-KOPA is a fast-growing FinTech company offering millions of underbanked customers across Africa access to life-enhancing products and services. From our roots as the pioneer in pay-as-you-go “PayGo’” solar energy for off grid homes, we have grown into one of the most advanced connected asset financing platforms in the world, empowering a broad range of customers to achieve progress in their lives.
We are recruiting to fill the position below:
Job Title: Digital Campaign Manager – Collections
Location: Lagos (Remote)
Employment Type: Full time
Department: Fintech Technology, Product Management
Description
- We are looking for a data-driven Digital Campaign Manager to join our team at M-KOPA. You will develop and execute digital campaigns focused on improving loan repayment rates and optimizing collection strategies.
- Working with cross-functional teams, you’ll drive impactful campaigns that enhance our collections effectiveness while maintaining positive customer relationships.
- As part of our Repayments Product Group, you’ll be responsible for driving M-KOPA’s collections performance, supporting our mission of being a transformative financial partner.
- You’ll collaborate with product managers, credit analysts, and commercial operators across multiple countries.
Responibilities
In this role, you would be responsible for:
- Developing and executing collections campaigns. Create and manage targeted collections campaigns, identify at-risk customer segments, and utilize various channels including SMS, in-app notifications, and social media to drive timely repayments.
- Conducting A/B testing. Plan and execute tests to optimize collection strategies and campaign effectiveness. Analyze results to make data-driven decisions and improve collection rates.
- Collaborate with our analysts to track and analyze campaign performance. Define core collection metrics and KPIs. Monitor campaign effectiveness, prepare performance reports, and provide actionable insights for improving collection rates.
- Optimizing collection journeys. Analyze customer data to identify barriers to payment and opportunities for improvement. Implement changes to collection workflows to increase payment rates.
- Collaborating cross-functionally. Work with credit, product, commercial, customer care, and analytics teams to align collection strategies with business objectives. Use customer feedback and data to improve collection effectiveness.
- This is a fully remote role and will include travel across our different markets and working within the UTC -1 through UTC+3 time zones.
Requirements
Your application should demonstrate:
- 3+ years experience and track record in developing and executing digital campaigns
- Experience with collections management systems and customer segmentation strategies
- Proficiency in A/B testing and campaign optimization techniques
- Strong analytical skills
- Excellent communication and stakeholder management skills
- Ability to balance collection effectiveness with customer experience
- Experience working with diverse, distributed teams across multiple countries.
How to Apply
Interested and qualified candidates should:
Click here to apply online
Application Closing Date
Not Specified.