Social Media Content Manager at Bature Brewery
Job Title: Social Media Content Manager
Location: Lagos
Employment Type: Full-time
About Bature Brewery:
Bature Brewery is a trailblazer in Nigeria’s craft beer industry, having established the country’s first microbrewery in Abuja in 2017. Today, we operate from our state-of-the-art facility in the heart of Victoria Island, Lagos, where we continue to innovate and expand. Our brewery and taproom are at the center of Lagos’ vibrant craft beer community, offering unforgettable experiences and delicious, handcrafted beers on tap.
We are seeking a creative and dynamic Social Media Content Manager to join our team. This role is pivotal in shaping our online presence, building brand awareness, and engaging with our growing community of craft beer enthusiasts.
Job Summary:
The Social Media Content Manager will be responsible for managing Bature Brewery’s social media platforms, creating engaging content, and developing strategies to enhance our brand presence. This role requires a creative thinker with excellent organizational skills and a passion for storytelling through digital media.
Key Responsibilities:
- Social Media Management:
- Administer and manage all social media platforms, including Facebook, Instagram, TikTok, and X (formerly Twitter).
- Ensure all contact details, addresses, and promotions are up-to-date and accurate across all platforms.
- Collaborate with other departments to gather input for the social media content calendar.
- Organize and maintain the Bature Brewery Drive, ensuring all content is properly named, saved, and accessible.
- Develop a content calendar at least 30 days in advance.
- Content Creation:
- Generate high-quality, on-brand content for all social media channels, including curated posts, on-the-fly updates, and campaign-specific materials.
- Create, edit, and finalize engaging reels and other video content.
- Prioritize content that supports brand development, craft beer education, and taproom promotions.
- Strategy and Reporting:
- Contribute to the development of Bature Brewery’s social media strategy and target setting.
- Develop and execute paid advertising strategies to boost engagement and reach.
- Provide weekly updates on social media and marketing performance at senior management meetings.
- Deliver monthly reports on KPIs, content plans, and strategy implementation.
- Share customer feedback and insights with relevant department heads.
- Contractor Management:
- Build and maintain a database of contractors, including photographers, graphic designers, and filmmakers.
- Manage relationships with service providers, ensuring quality control and timely delivery of content.
Qualifications & Experience:
- Education: Bachelor’s degree or its equivalent from a reputable university.
- Experience: Minimum of 2 years of experience in social media management, content creation, or digital marketing.
- Skills:
- Proficiency in social media platforms (Facebook, Instagram, TikTok, X).
- Strong content creation skills, including video editing and graphic design.
- Excellent organizational and project management abilities.
- Creative thinking and a passion for storytelling through digital media.
- Strong communication and collaboration skills.
What We Offer:
- The opportunity to work with a pioneering brand in Nigeria’s craft beer industry.
- A creative and innovative work environment that values teamwork and collaboration.
- Competitive compensation and opportunities for professional growth.
How to Apply:
If you are a creative and driven professional with a passion for social media and content creation, we encourage you to apply. Send your resume to recruitment@baturebrewery.com with the subject line “Social Media Content Manager Application.”
Why Join Bature Brewery?
- Be part of a company that is redefining the craft beer experience in Nigeria.
- Work in a vibrant and innovative environment that values creativity and collaboration.
- Contribute to building a brand that is loved by craft beer enthusiasts across the country.
Don’t miss this opportunity to showcase your creativity and make an impact. Apply today!